Everyone knows music is big business, but do you really understand how ideas and inspiration become songs, products, downloads, concerts and careers? This textb

This textbook presents a full overview of the many elements of the music industries, and offers a sustained focus on 'understanding' the processes that have dri

Everyone knows music is big business, but do you really understand how ideas and inspiration become songs, products, downloads, concerts and careers? This textb

This research-based book outlines career models for artists, methods of creative engagement, artistic options including individuality and branding, production p