Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process

This revised, second edition develops the creative principles established in the first edition, building particularly on three-dimensional forms, featuring a la

A broad-ranging survey of our current understanding of visual languages and their theoretical foundations. Its main focus is the definition, specification, and

Written by two highly experienced teachers in the field of document design, Designing Visual Language, 2/e offers useful strategies and tools for document desig