Social Media and the 2008 U. S. Presidential Election

Download or read book Social Media and the 2008 U. S. Presidential Election written by Emily Metzgar and published by . This book was released on 2009-10 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2008 U.S. presidential campaign offered a unique opportunity to evaluate the usefulness and applicability of social media technology in the American political environment. This study's assessment of the role that social media played during the 2008 U.S. presidential campaign confirms some widely held tenets of conventional wisdom about social media, but it also indicates that the role of social media as the new sine qua non of American politics is far from certain.