YouTube For Dummies takes the classic Dummies tact in helping tech novices get a handle on a popular technology that more tech-savvy audiences consider "simple.

Want to make a splash on YouTube? Even go viral? You've come to the right place. This book is written by two veteran 'Tubers who live their art and know what th

To any businessperson or marketing professional, YouTube’s 20 million viewers are a tempting target. How can you tap into the potential of YouTube to promote

Examines the company YouTube and its founders, Steve Chen, Chard Hurley, Jawed Karim.

Michael Strangelove provides a broad overview of the world of amateur online videos and the people who make them. He describes how online digital video is both