Educate yourself to gain a competitive edge in the art market. No matter how much you already think you know, you'll improve your marketing skills by following

A guide to gaining a competitive edge in the art market that provides practical ideas and examples to help artists create a plan of action, advertise their work

"Discover how to seize control of your career and create a loyal collector fan base that buys directly from you"--Page 1 of cover.

"This is the sixth edition of a classic reference on art marketing, which was first published in the 1970s. Straightforward, well structured, & extremely inform

Provides insight into the art business from the perspective of a gallery owner.