With budgets being cut and competition fierce, thinking creatively in business has never been so important. Brilliant Business Creativity is an entertaining gui

"Brilliant Business Ideas" is a manual for learning extremely powerful techniques that enable readers to come up with new business ideas in minutes and use thei

In a book poised to become the bible of innovation, a renowned creativity expert reveals the key to the creative process-"borrowing". As a former aerospace scie

In an economy that is more competitive than ever, what gives you the edge you need to stand out? You can try to out-spend your competitors, but unless you have

Many of us assume that our creative process is beyond our ability to influence, and pay attention to it only when it isn't working properly. For the most part,