Cultures of Commodity Branding

Cultures of Commodity Branding
Author :
Publisher : Routledge
Total Pages : 268
Release :
ISBN-10 : 9781315430881
ISBN-13 : 1315430886
Rating : 4/5 (886 Downloads)

Book Synopsis Cultures of Commodity Branding by : Andrew Bevan

Download or read book Cultures of Commodity Branding written by Andrew Bevan and published by Routledge. This book was released on 2016-06-16 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributions in this volume document, both in past social contexts and recent ones, the need to understand branded commodities as part of a broader continuum with techniques of gift-giving, ritual, and sacrifice.


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