Communicating Organizational Change

Communicating Organizational Change
Author :
Publisher : State University of New York Press
Total Pages : 350
Release :
ISBN-10 : 9781438400235
ISBN-13 : 1438400233
Rating : 4/5 (233 Downloads)

Book Synopsis Communicating Organizational Change by : Donald P. Cushman

Download or read book Communicating Organizational Change written by Donald P. Cushman and published by State University of New York Press. This book was released on 1995-07-01 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rapid and volatile organizational change is one of the most profound characteristics of our time. How to communicate the need for and the direction of change to stockholders, employees, customers, and management is the subject of this book.


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Effective communication has long been recognized as a vital factor in making change happen. However, despite the need for businesses to change in order to remai