Competitor Intelligence
| Author | : Andrew Pollard |
| Publisher | : Financial Times/Prentice Hall |
| Total Pages | : 0 |
| Release | : 1999 |
| ISBN-10 | : 0273637096 |
| ISBN-13 | : 9780273637097 |
| Rating | : 4/5 (097 Downloads) |
Book Synopsis Competitor Intelligence by : Andrew Pollard
Download or read book Competitor Intelligence written by Andrew Pollard and published by Financial Times/Prentice Hall. This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text for business executives is both a strategic treatment of the need for competitor intelligence and a tactical guide to how to go about obtaining the same. It provides the tricks of the trade and includes case illustrations, key success and failure factors, skills and techniques.
