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THE #1 HACK FOR SMARTER MARKETING We all want new answers and new solutions for the very real and pressing challenges that our organizations face. New things to
The Culture of the Copy
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Authors: Hillel Schwartz
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Type: BOOK - Published: 2014-11-02 - Publisher: MIT Press

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A novel attempt to make sense of our preoccupation with copies of all kinds—from counterfeits to instant replay, from parrots to photocopies. The Culture of t
Copy This Book!
Language: en
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In Copy This Book!, Paul J. Heald draws on a vast knowledge of copyright scholarship and a deep sense of irony to explain what's gone wrong with copyright in th
How to Write Copy That Sells
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Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling autho
The Copy Book
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Authors: British Design & Art Direction (Association)
Categories: Design
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The bestselling book remains an important reference work today--a bible for creative directors. Now D&AD presents an updated and redesigned edition of the publi