Event Portfolio Management

Author	: Vladimir Antchak
Publisher	: Goodfellow Publishers Ltd
Total Pages	: 209
Release	: 2019-09-01
ISBN-10	: 9781911396932
ISBN-13	: 1911396935
Rating	: 4/5 (935 Downloads)

DOWNLOAD EBOOK

Book Synopsis Event Portfolio Management by : Vladimir Antchak

Download or read book Event Portfolio Management written by Vladimir Antchak and published by Goodfellow Publishers Ltd. This book was released on 2019-09-01 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it explains why it is important in event studies and management, and then shows how related methods can be used and adapted using real world international case studies.

Event Portfolio Management Related Books

Language: en
Pages: 209

Event Portfolio Management

Authors: Vladimir Antchak

Categories: Business & Economics

Type: BOOK - Published: 2019-09-01 - Publisher: Goodfellow Publishers Ltd

DOWNLOAD EBOOK

A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it

Language: en
Pages: 232

Event Portfolio Planning and Management

Authors: Vassilios Ziakas

Categories: Business & Economics

Type: BOOK - Published: 2013-10-23 - Publisher: Routledge

DOWNLOAD EBOOK

Cities and regions around the world increasingly capitalize on a series of events aimed at optimizing their reach and outcomes. How then can a series of differe

Language: en
Pages: 166

Event Marketing in the Context of Higher Education Marketing and Digital Environments

Authors: Florian Neus

Categories: Business & Economics

Type: BOOK - Published: 2020-02-25 - Publisher: Springer Nature

DOWNLOAD EBOOK

Event marketing is a powerful tool of brand communication and used within many different fields. Florian Neus extends the existing scientific literature to even

Language: en
Pages: 756

Events Management

Authors: Glenn Bowdin

Categories: Business & Economics

Type: BOOK - Published: 2012-05-23 - Publisher: Routledge

DOWNLOAD EBOOK

Events Management is the must-have introductory text providing a complete A-Z of the principles and practices of planning, managing and staging events. The book

Language: en
Pages: 193

Event Stakeholders

Authors: Donald Getz

Categories: Business & Economics

Type: BOOK - Published: 2019-02-11 - Publisher: Goodfellow Publishers Ltd

DOWNLOAD EBOOK

Focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. It looks at i