This textbook provides a thorough insight into the discipline of social psychology, creating an integrative and cumulative framework to present students with a

The authors present an insight into the social psychology of experience drawing upon a few classic works to help develop their argument. The signficance of thei

Offering a hands-on introduction to how psychologists develop and test their research, this book takes students through each step of the process from hypothesis

This definitive work--now extensively revised with virtually all new chapters--has introduced generations of researchers to the psychological processes that und

This practical text introduces students to all the principal data collection methods and data analyses used in social psychology. A student-friendly introductio