How small businesses can use the Internet and e-commerce to succeed in the global marketplace. Small companies account for a surprising one-third of U.S. export

"This book focuses on isolating what determines the adoption of e-commerce applications that will optimize potential opportunities presented to small businesses

How small businesses can use the Internet and e-commerce to succeed in the global marketplace.

Business-to-consumer (B2C) and consumer-to-consumer (C2C) e-commerce transactions, including social commerce, are rapidly expanding, although e-commerce is stil

Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core the