Carefully crafted from thousands of Ford archives, written interviews, and first-hand accounts told by people who knew the man, Edsel: The Story of Henry Ford's

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The relationship that developed between Edsel Ford and E.T. "Bob" Gregorie (Ford Motor Company's first design chief) was unique in automotive history. Gregorie

How a Michigan farm boy became the richest man in America is a classic, almost mythic tale, but never before has Henry Ford’s outsized genius been brought to

Tells the disastrous story of the design and development of the Edsel, with insights into this spectacular failure of the automobile industry to sell a car that