No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business – from marketing and PR

To run a successful fashion label you need to know about business as well as design. Packed with tips, case studies, and tasks to help you analyze yourself, you

Mary Gehlhar, author, industry authority, and consultant to hundreds of designers, including Zac Posen, Twinkle by Wenlan, Rebecca Taylor, and Cloak, gives read

The growth in private labels has huge implications for managers on both sides.