Instructor's Manual to Accompany Cases in Marketing Management

Author	: Kenneth L. Bernhardt
Publisher	:
Total Pages	: 400
Release	: 1981
ISBN-10	: UOM:35128002275509
ISBN-13	:
Rating	: 4/5 ( Downloads)

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Book Synopsis Instructor's Manual to Accompany Cases in Marketing Management by : Kenneth L. Bernhardt

Download or read book Instructor's Manual to Accompany Cases in Marketing Management written by Kenneth L. Bernhardt and published by . This book was released on 1981 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:

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Instructor's Manual to Accompany Cases in Marketing Management

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Instructor's Manual to Accompany Strategic Marketing Problems

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Forty-five contemporary marketing cases, focusing on major decisions faced by marketing executives, present a diverse set of issues in a variety of industries.