Not solely covering new products, Innovation Management focuses on new services and new business models; in doing so, it provides an introduction to new busines

Actionable tools, processes and metrics for successfully managing innovation projects Conventional project management methods are oftentimes insufficient for ma

Innovation Management provides 10 essential and practical tools to help innovators guide their ideas to marketplace success. Following the publication of the su

Offering a conceptual framework that integrates strategy, product, process and human resource research, this timely book interrogates these four critical and in

This book presents unique insights and advice on defining and managing the innovation transformation journey. Using novel ideas, examples and best practices, it