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Pages: 148
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Type: BOOK - Published: 2005 - Publisher: Human Kinetics Publishers
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Language: en
Pages: 298
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Type: BOOK - Published: 2012-07-26 - Publisher: Routledge
The Olympic Games have become the definitive sports event, with an unparalleled global reach and a remarkably diverse constituency of stakeholders, from the IOC
Language: en
Pages: 255
Pages: 255
Type: BOOK - Published: 2020 - Publisher:
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Language: en
Pages: 320
Pages: 320
Type: BOOK - Published: 2008-08-27 - Publisher: Routledge
Marketing and the world of sport overlap in two main ways: in the marketing of sports related products and services, and in the use of sports events to market a
Language: en
Pages: 284
Pages: 284
Type: BOOK - Published: 2012-01-11 - Publisher: John Wiley & Sons
Marketing at the Olympics, the attraction and the rewards Essential reading in preparation for the 2012 London Olympics, the newly revised and fully updated sec