Traditional and social media are used extensively in terms of public health today. Studies show that social media works much better than other follow-up systems

This book presents selected papers from the 32nd Eurasia Business and Economics Society (EBES) Conference - Istanbul. Due to the COVID-19 restrictions, the conf

Management of organizational culture is a controversial topic. Pragmatists argue that it can be, should be and has been easily managed and they offer guidance h

A reissue of the classic best-seller that coined the term 'corporate culture' In the early 1980s, Terry Deal and Allan Kennedy launched a new field of inquiry a