Quality should be treated as a culture of success in the market. Enterprises focused on quality will survive in the long term in this new environment because qu

This book examines the ways in which quality management methods, tools, and practices help improve an organization’s performance and achieve sustainable compe

"This book discusses the importance of quality practices and global market practices. With research that allows practitioners to improve their understanding of

TQM gurus and consultants market it as the best change initiative that provides organizations with a competitive advantage. They also say that it is a cure for

Case study research conducted in 1981 in nine US companies and seven Japanese companies.