Related Books

Radio Advertising as an Influence on the American Public
Language: en
Pages: 102
Authors: Ray Cunningham Goodwin
Categories: Radio advertising
Type: BOOK - Published: 1960 - Publisher:

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Advertising Radio to the American Public
Language: en
Pages: 46
Authors: Pierre Boucheron
Categories:
Type: BOOK - Published: 1928* - Publisher:

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The Interplay of Influence
Language: en
Pages: 380
Authors: Kathleen Hall Jamieson
Categories: Business & Economics
Type: BOOK - Published: 1997 - Publisher: Wadsworth Publishing Company

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Focusing on the persuasive strategies of journalists, advertisers, and politicians, this text examines the power of the mass media to influence the perceptions
The Message of Radio
Language: en
Pages: 24
Authors: David Sarnoff
Categories: Radio
Type: BOOK - Published: 1936 - Publisher:

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Effective Radio Advertising
Language: en
Pages: 210
Authors: Marc G. Weinberger
Categories: Business & Economics
Type: BOOK - Published: 1994 - Publisher: Lexington Books

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