Traditional strategy assumes stability and predictability. Today's world is better characterised by turbulence, uncertainty, novelty and ambiguity - conditions

This book provides clear information and guidance on how to do scenario planning to support strategy and public policy. The book describes the Oxford Scenario P

Today’s organizations face difficult challenges in order to remain competitive—the quickening pace of change, increasing uncertainty, growing ambiguity, and

Constructing Cassandra analyzes the intelligence failures at the CIA that resulted in four key strategic surprises experienced by the US: the Cuban Missile Cris

1983 veröffentlichte Dr. Richard Norman das erste Buch, das einen integrativen Ansatz zum Management von Dienstleistungsunternehmen beschrieb. Sein neues Buch