The Business of Sustainable Tourism Development and Management provides a comprehensive introduction to sustainable tourism, crucially combining both theoretica

Sustainable tourism is attracting enormous attention today throughout the world. This book provides an up-to-date, comprehensive coverage of the practice and ma

Exploring the importance of destination branding and destination marketing as well as their implications on sustainability in tourism, this book approaches the

Different tourism sites and destinations require different management approaches to maintain resources for both tourists and native populations. Through evaluat

In the 21st century, firms are increasingly being challenged to get involved in the sustainable development initiatives. This is because the world has woken up