Brands
| Author | : Celia Lury |
| Publisher | : Routledge |
| Total Pages | : 180 |
| Release | : 2004-08-12 |
| ISBN-10 | : 9781134529179 |
| ISBN-13 | : 1134529171 |
| Rating | : 4/5 (171 Downloads) |
Book Synopsis Brands by : Celia Lury
Download or read book Brands written by Celia Lury and published by Routledge. This book was released on 2004-08-12 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Celia Lury considers the interrelated dimensions of the brand: as a creator of space, time and community, as a form of intellectual property and as an increasingly important medium of exchange in a global economy.
