Globalization, Culture, and Branding

Globalization, Culture, and Branding
Author :
Publisher : Springer
Total Pages : 161
Release :
ISBN-10 : 9781137331953
ISBN-13 : 113733195X
Rating : 4/5 (95X Downloads)

Book Synopsis Globalization, Culture, and Branding by : C. Torelli

Download or read book Globalization, Culture, and Branding written by C. Torelli and published by Springer. This book was released on 2013-11-19 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing from novel theoretical insights in social psychology, cultural psychology, and marketing, Globalization, Culture and Branding provides guidelines for imbuing brands with culturally symbolic meanings that can create deep psychological bonds with multi-cultural consumers.


Globalization, Culture, and Branding Related Books

Globalization, Culture, and Branding
Language: en
Pages: 161
Authors: C. Torelli
Categories: Business & Economics
Type: BOOK - Published: 2013-11-19 - Publisher: Springer

DOWNLOAD EBOOK

Drawing from novel theoretical insights in social psychology, cultural psychology, and marketing, Globalization, Culture and Branding provides guidelines for im
The Book of Rolex
Language: en
Pages: 0
Authors: Jens Hoy
Categories: Design
Type: BOOK - Published: 2025-06-03 - Publisher: ACC ART BOOKS

DOWNLOAD EBOOK

This new revised edition of the bestselling The Book of Rolex brings the latest information and expert commentary along with new images of this most desirable o
Vintage Rolex: The largest collection in the world
Language: en
Pages: 659
Authors: David Silver of The Vintage Watch Company
Categories: Antiques & Collectibles
Type: BOOK - Published: 2022-10-27 - Publisher: HarperCollins UK

DOWNLOAD EBOOK

For more than a century, Rolex has stood apart as the most legendary brand of watch in the world. A Rolex conveys many things: a luxury timepiece, a tool of pow
The Vintage Rolex Field Manual Chevalier Digital Edition
Language: en
Pages: 272
Authors: Colin A. White
Categories: Antiques & Collectibles
Type: BOOK - Published: 2020-05-01 - Publisher: MORNINGTUNDRA

DOWNLOAD EBOOK

Finding a vintage Rolex is easy. Finding one that’s worth its price... that’s the challenge. Fakes are getting harder to spot, and a poor restoration could
Rolex
Language: en
Pages: 0
Authors: Osvaldo Patrizzi
Categories: Wrist watches
Type: BOOK - Published: 2015 - Publisher: Antique Collector's Club

DOWNLOAD EBOOK

The history of Rolex is inextricably linked to its founder Hans Wilsdorf, who took the first steps in the world of Swiss watchmaking as he dreamed about a timep