What Globalization Now Means for Your Business Executives can no longer base their strategies on the assumption that globalization will continue to advance stea

New Tools for Succeeding Globally Why do so many global strategies fail--despite companies' powerful brands and other border-crossing advantages? Because a one-

This timely book examines the Belt and Road Initiative (BRI), assessing its effect on the international economic order and global governance more broadly. Throu

Seamlessly blending academic rigour and practicality, this textbook provides an introduction to global business strategy. Assuming a born global perspective, Gl

The Rethinking Regional Attractiveness in the New Global Environment report highlights lessons learned from multiple regional case studies from five EU countrie