The Routledge Handbook of Strategic Communication

The Routledge Handbook of Strategic Communication
Author :
Publisher : Routledge
Total Pages : 621
Release :
ISBN-10 : 9781136207129
ISBN-13 : 1136207120
Rating : 4/5 (120 Downloads)

Book Synopsis The Routledge Handbook of Strategic Communication by : Derina Holtzhausen

Download or read book The Routledge Handbook of Strategic Communication written by Derina Holtzhausen and published by Routledge. This book was released on 2014-11-20 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying aspects of the field. The volume provides insights into ongoing discussions that build an emerging body of knowledge. Focusing on the metatheoretical, philosophical, and applied aspects of strategic communication, the parts of the volume cover: • Conceptual foundations, • Institutional and organizational dimensions, • Implementing strategic communication, and • Domains of practice An international set of authors contributes to this volume, illustrating the broad arena in which this work is taking place. A timely volume surveying the current state of scholarship, this Handbook is essential reading for scholars in strategic communication at all levels of experience.


The Routledge Handbook of Strategic Communication Related Books

The Routledge Handbook of Strategic Communication
Language: en
Pages: 621
Authors: Derina Holtzhausen
Categories: Business & Economics
Type: BOOK - Published: 2014-11-20 - Publisher: Routledge

DOWNLOAD EBOOK

The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and gra
The Routledge Handbook of Strategic Communication
Language: en
Pages: 953
Authors: Derina Holtzhausen
Categories: Business & Economics
Type: BOOK - Published: 2014-11-20 - Publisher: Routledge

DOWNLOAD EBOOK

The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and gra
The Routledge Handbook of Strategic Communication
Language: en
Pages: 620
Authors: Derina Holtzhausen
Categories: Business communication
Type: BOOK - Published: 2019-10-15 - Publisher:

DOWNLOAD EBOOK

The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and gra
Routledge Handbook of Sport Communication
Language: en
Pages: 545
Authors: Paul M. Pedersen
Categories: Social Science
Type: BOOK - Published: 2013-03-20 - Publisher: Routledge

DOWNLOAD EBOOK

The Routledge Handbook of Sport Communication is the only book to offer a fully comprehensive and in-depth survey of the contemporary discipline of sport commun
Routledge Handbook of African Media and Communication Studies
Language: en
Pages: 301
Authors: Winston Mano
Categories: History
Type: BOOK - Published: 2021-02-11 - Publisher: Routledge

DOWNLOAD EBOOK

This handbook comprises fresh and incisive research focusing on African media, culture and communication. The chapters from a cross-section of scholars dissect