Strategic alliances offer organisations an alternative to organic growth or acquisition when faced with the need to develop the business to a new level, innovat

Covers research on strategic alliances, and serves to lay out a research agenda on collaborative strategy and alliance management. This book covers the theoreti

Strategic alliances offer organisations an alternative to organic growth or acquisition when faced with the need to develop the business to a new level, innovat

Erfolgreiche Unternehmensallianzen sind heute für viele Unternehmen absolut wichtig, wenn es darum geht, sich einen Wettbewerbsvorteil zu sichern. "Mastering A

This theory-based text with unique features that distinguish it from other books in the field. The inclusion of a strategic component differentiates it from mos