People do not buy products or even services; they purchase the total experience that the product or service provides. This book brings together established and

Offers comprehensive and in depth coverage of the topic for AS and A Level. The book is also a useful resource for GNVQ Tourism and Leisure courses.

An essential read for all leisure and tourism experts, this educational book analyzes and explains demographics, global supply and demand, globalization, interc

Leisure and Tourism Geographies considers leisure/tourism as an encounter. An encounter that exists between people, between people and space and between people

Now in its fifth edition, Research Methods for Leisure and Tourism has become the ultimate reference text for both students enrolled in undergraduate and postgr