A Profile of the Performing Arts Industry

A Profile of the Performing Arts Industry
Author :
Publisher : Business Expert Press
Total Pages : 192
Release :
ISBN-10 : 9781606495650
ISBN-13 : 1606495658
Rating : 4/5 (658 Downloads)

Book Synopsis A Profile of the Performing Arts Industry by : David H. Gaylin

Download or read book A Profile of the Performing Arts Industry written by David H. Gaylin and published by Business Expert Press. This book was released on 2015-10-07 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attending a live concert or theatrical performance can be a thrilling experience. At their best, the performing arts represent the height of human creativity and expression. But the presentation on stage, whether it is Shakespeare, Beethoven, or The Lion King, depends on a business backstage. This book provides an overview of both the product on stage and the industry that makes it possible. While the industry’s product is unique—with unique supply and demand characteristics—it is still an industry, with supply inputs, organization structures, competitors, business models, value chains, and customers. We will examine each of the major segments (Broadway, regional theater, orchestra, opera, and ballet) along these business dimensions. This book will give lovers of the performing arts an understanding of the business realities that make live performances possible. Managers, board members, and performers will be better equipped to take on the strategic challenges their companies face. People contemplating any of these roles will have a better idea of what to expect. Business analysts and students of strategy will discover how economic frameworks apply in this unique setting where culture and commerce converge.


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