Creating Your Library Brand

Creating Your Library Brand
Author :
Publisher : American Library Association
Total Pages : 139
Release :
ISBN-10 : 9780838909621
ISBN-13 : 0838909620
Rating : 4/5 (620 Downloads)
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Book Synopsis Creating Your Library Brand by : Elisabeth Doucett

Download or read book Creating Your Library Brand written by Elisabeth Doucett and published by American Library Association. This book was released on 2008-05-12 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branding is one part of the marketing process that focuses on developing a laser-clear message and the means to communicate that message to the intended audience. But as a library, where does branding fit?


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