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Dynamic Logo
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Pages: 251
Authors: Xianwei Lin
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Type: BOOK - Published: 2013 - Publisher:

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With the continuing development of corporate ideas and the emergence of companies with complex range of activities, the dynamic (or multiform) brand identity ha
Multimedia Information Extraction
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Authors: Mark T. Maybury
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Type: BOOK - Published: 2012-07-11 - Publisher: John Wiley & Sons

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The advent of increasingly large consumer collections of audio (e.g., iTunes), imagery (e.g., Flickr), and video (e.g., YouTube) is driving a need not only for
Dynamic Identities in Cultural and Public Context
Language: en
Pages: 0
Authors: Ulrike Felsing
Categories: Architecture
Type: BOOK - Published: 2009-10-07 - Publisher: Lars Müller Publishers

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This publication studies methods for creating flexible looks for public and cultural institutions. The conventional logos traditionally used by companies are th
Principles of Integrated Marketing Communications
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Authors: Lawrence Ang
Categories: Business & Economics
Type: BOOK - Published: 2021-02-23 - Publisher: Cambridge University Press

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Explains the principles and practice of implementing an effective marketing strategy using a variety of channels and techniques, such as brand equity, advertisi
The International Politics of Logos
Language: en
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Authors: Matteo C.M. Casiraghi
Categories: Political Science
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The International Politics of Logos provides the first systematic analysis of logos and the role they play in international politics. Whilst there is growing sc