E-Commerce 2014

E-Commerce 2014
Author :
Publisher : Pearson Higher Ed
Total Pages : 908
Release :
ISBN-10 : 9780133401929
ISBN-13 : 0133401928
Rating : 4/5 (928 Downloads)
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Book Synopsis E-Commerce 2014 by : Kenneth C. Laudon

Download or read book E-Commerce 2014 written by Kenneth C. Laudon and published by Pearson Higher Ed. This book was released on 2016-02-23 with total page 908 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field.


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For undergraduate and graduate courses in business. Understanding The Vast And Expanding Field of E-Commerce Laudon's E-Commerce 2016: Business, Technology, Soc