"Brehm (exercise and sport studies, Smith College) shows fitness professionals how to structure physical activity programs that will lead to success for their c

Understanding why people are motivated to be fit is the key to preventing participant dropout. Don't wait until you are faced with an attrition problem: prevent

Do you secretly hate exercising? Struggle to stick with a program? Millions of people try and fail to stay fit. But what if "exercising" is the real problem, no

IT IS SO EASY TO REMAIN FOCUSED WHEN YOU ARE JUST STARTING A PROJECT, BE IT AT WORK, IN SCHOOL, AND YES, EVEN WHEN IT COMES TO FITNESS. BUT THE REAL TEST OF BEC

This book is for anyone who wants to make a change in their life but doesn't know where to start, or doesn't think they have the motivation to meet their goals