Political scientists investigate the impact that political advertisements have on political campaigns and elections. They use case studies, interviews, and anal

Describes the process of creating photographs for advertising, and discusses technical problems, special effects, stock photos, and location shooting

This inside look at the production of 20th century television commercials begins with a review of advertising’s beginnings going through the 1960s and early 1

Conquer your stage fright and advance your career with these pro tips for improving your on-camera and communication skills. On-camera insecurities and fears ar

Assesses the influence of worldwide media coverage on political decisions, and discusses how the political process adapts to new technologies