Marketing Warfare
| Author | : Al Ries |
| Publisher | : McGraw Hill Professional |
| Total Pages | : 228 |
| Release | : 1997-11-22 |
| ISBN-10 | : 0071371125 |
| ISBN-13 | : 9780071371124 |
| Rating | : 4/5 (124 Downloads) |
Book Synopsis Marketing Warfare by : Al Ries
Download or read book Marketing Warfare written by Al Ries and published by McGraw Hill Professional. This book was released on 1997-11-22 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."Newsweek "Revolutionary! Surprising!"Business Week "Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read."USA Today
