"No matter what your industry, no matter what your product, if you want to sell in the big leagues, this book is a revelation." -Steve Carlson, Publisher and Ed

Drop the run-rate mentality and start closing Mega Deals. Selling a Mega Deal--a deal of uncommonly large size and complexity-is the crowning achievement of any

In this hands-on book, Aberg and Engman reveal the five cornerstones of a successful megadeal and explore the many complexities surrounding them. They also prov

Although people may not realize it, the modern Christmas book market carries on a Victorian legacy. An explosion of Christmas print matter reinvigorated and reg

A thought-provoking exploration of Bruce Springsteen’s iconic album, Born in the U.S.A.—a record that both chronicled and foreshadowed the changing tides of