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Multimodal Communication
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Authors: May Wong
Categories: Literary Criticism
Type: BOOK - Published: 2019-04-29 - Publisher: Springer

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This book draws on visual data, ranging from advertisements to postage stamps to digital personal photography, to offer a complex interpretation of the differen
Dance Data, Cognition, and Multimodal Communication
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Authors: Carla Fernandes
Categories: Performing Arts
Type: BOOK - Published: 2022-09-08 - Publisher: Taylor & Francis

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Dance Data, Cognition, and Multimodal Communication is the result of a collaborative and transdisciplinary effort towards a first definition of "dance data", wi
Multimodal Communication in Intercultural Interaction
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Authors: Ulrike Schröder
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2023-02-24 - Publisher: Taylor & Francis

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This collection brings together a range of perspectives on multimodal communication in intercultural interaction, bridging cognitive, social, and functional app
Visual and Multimodal Communication
Language: en
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Authors: Charles Forceville
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Type: BOOK - Published: 2020-07-09 - Publisher: Oxford University Press

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Successful communication requires optimal relevance to a target audience. Relevance theory (RT) provides an excellent model based on this insight, but the impac
Multimodality
Language: en
Pages: 234
Authors: Gunther R. Kress
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2010 - Publisher: Taylor & Francis

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Gunther Kress, a pioneer in the field of multimodality and the co-author of the bestselling Reading Images, produces a comprehensive theoretical framework for t