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The field of strategic management is facing new challenges, as two phenomena, sustainability, and information and communication technologies, have altered the c
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Modern business dynamics are an intricate and strategic landscape that underpins organizational triumphs despite today’s turbulent market. Those fervently exp
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Proceedings of the 15th International Conference on Applied Human Factors and Ergonomics and the Affiliated Conferences, Nice, France, 24-27 July 2024.
Global Perspectives on Soft Power Management in Business
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Global Perspectives on Soft Power Management in Business provides a comprehensive exploration of the impactful role of soft power in influencing socio-economic