The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of publi

Public Relations, Society and the Generative Power of History examines how histories are used to explore how the past is constructed from the present, how the p

This is the seventh volume of The National Perspectives on the Development of Public Relations: Other Voices series, which is the first to offer an authentic wo

Lisa Dühring reconstructs the relationship between public relations and marketing research on a metatheoretical level. She presents a concise systematization o