Political Rhetoric, Social Media, and American Presidential Campaigns explores how social media influenced presidential campaign rhetoric. The author discusses

This book explores how social media influenced presidential campaign rhetoric. Janet Johnson discusses media use in American presidential campaigns as well as s

"American democracy is in a period of striking tumult. The clash of a rapidly changing socio-technological environment and the traditional presidency has led to

What elements of American political and rhetorical culture block the imagining—and thus, the electing—of a woman as president? Examining both major-party an

""What makes this book unique is the basic structure: Descriptive or historical chapters, followed by discussions of strategies and tactics of political communi