A brand has the tremendous power to create a positive experience that will resonate with your customers. So why do you-and most other salespeople- focus on sell

Selling high-end luxury creations requires a different set of skills than does traditional selling. Clients have high expectations for the service they receive

This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really wor

Award-winning speaker and business consultant Joey Coleman teaches audiences and companies all over the world how to turn a one-time purchaser into a lifelong c