Services Marketing: Text and Cases, 2/e

Services Marketing: Text and Cases, 2/e
Author :
Publisher : Pearson Education India
Total Pages : 680
Release :
ISBN-10 : 8131754472
ISBN-13 : 9788131754474
Rating : 4/5 (474 Downloads)

Book Synopsis Services Marketing: Text and Cases, 2/e by : Harsh V. Verma

Download or read book Services Marketing: Text and Cases, 2/e written by Harsh V. Verma and published by Pearson Education India. This book was released on 2012 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt:


Services Marketing: Text and Cases, 2/e Related Books

Services Marketing: Text and Cases, 2/e
Language: en
Pages: 680
Authors: Harsh V. Verma
Categories: Services industries
Type: BOOK - Published: 2012 - Publisher: Pearson Education India

DOWNLOAD EBOOK

Services Marketing
Language: en
Pages: 604
Authors: Vinnie Jauhari
Categories: Service industries
Type: BOOK - Published: 2017-05-17 - Publisher: Oxford University Press, USA

DOWNLOAD EBOOK

Services Marketing 2e has been specially designed to meet the requirements of MBA students specializing in Marketing. It is a textbook that discusses the variou
Essentials of Services Marketing
Language: en
Pages: 608
Authors: K. Douglas Hoffman
Categories: Business & Economics
Type: BOOK - Published: 2001 - Publisher: South Western Educational Publishing

DOWNLOAD EBOOK

The primary objective of Essentials of Services Marketing: Concepts, Strategies Cases, 2e is to provide materials that not only introduce the student to the fie
Rural Marketing: Text And Cases, 2/E
Language: en
Pages: 612
Authors: Krishnamacharyulu C. S. G.
Categories: Marketing
Type: BOOK - Published: 2011-09 - Publisher: Pearson Education India

DOWNLOAD EBOOK

Marketing Research
Language: en
Pages: 486
Authors: Bruce Wrenn
Categories: Business & Economics
Type: BOOK - Published: 2007 - Publisher: Psychology Press

DOWNLOAD EBOOK

This textbook takes students through each stage of designing and conducting marketing research and interpreting the resulting data. Topics include (for example)