Socially Responsible International Business

Download or read book Socially Responsible International Business written by Leonidas C. Leonidou and published by Edward Elgar Publishing. This book was released on 2019 with total page 557 pages. Available in PDF, EPUB and Kindle. Book excerpt: Acting in a socially-responsible manner has become a crucial success factor for many international firms due to the highly complex, competitive, and volatile global environment in which they operate. This book will contribute new ideas, contemporary knowledge, and original research to the area of socially-responsible international business, and offers challenging directions for future research. Topic covered range from global environmental influences on acting in a socially-responsible way; foreign buyer reactions to responsible business and international market targeting to development of socially-responsible international business strategies.