How to get past the most common myths about creativity to design truly innovative strategies We tend to think of creativity in terms reminiscent of the ancient

How to get past the most common myths about creativity to design truly innovative strategies We tend to think of creativity in terms reminiscent of the ancient

In this new paperback edition of the classic bestseller, you'll be taken on a hilarious, fast-paced ride through the history of ideas. Author Scott Berkun will

This second edition of The Creative Mind has been updated to include recent developments in artificial intelligence, with a new preface, introduction and conclu

In this volume, Robert Weisberg demystifies the phenomenon of creativity. Backed with case studies, psychological research findings, and investigations of the w