The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications r

The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications r

A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices The New Rules of Marketing and PR s

The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marke

An innovative approach to winning more profitable sales in the growing professional services industry In recent years, professional services providers have had