The Role of Corporate Social Responsibility to Gain Sustainable Competitive Advantage: Three Essays

Download or read book The Role of Corporate Social Responsibility to Gain Sustainable Competitive Advantage: Three Essays written by Hyunsoon Yim and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: While the first two essays study the role of CSR in the alliance context, the third essay will examine how firms' institutional isomorphic efforts influence the CSR-performance relationship. The panel data analysis with over 21,000 firm-year samples indicates that the firm's CSR isomorphic processes enhance the positive CSR-performance relationship. However, the firm's passive strategy to match industry average CSIR further worsens the negative CSIR-performance relationship. The decrease in the industrial ethical norm (industry average growth in CSIR) amplifies the negative impact of CSIR. I hope this dissertation provides meaningful and practical suggestions to academics and practice.