Wine Marketing

Wine Marketing
Author :
Publisher : Routledge
Total Pages : 378
Release :
ISBN-10 : 9780750654203
ISBN-13 : 0750654201
Rating : 4/5 (201 Downloads)
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Book Synopsis Wine Marketing by : Colin Michael Hall

Download or read book Wine Marketing written by Colin Michael Hall and published by Routledge. This book was released on 2008 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a practical guide to the specific issues that affect the marketing of wine at an international level. The author covers theory and the results of research but the focus is on the nuts and bolts of marketing based on case studies.


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