Winning Strategies for the Indian Market

Winning Strategies for the Indian Market
Author :
Publisher : Northwestern University Press
Total Pages : 258
Release :
ISBN-10 : 9780810126954
ISBN-13 : 0810126958
Rating : 4/5 (958 Downloads)

Book Synopsis Winning Strategies for the Indian Market by : Anuradha Dayal-Gulati

Download or read book Winning Strategies for the Indian Market written by Anuradha Dayal-Gulati and published by Northwestern University Press. This book was released on 2010-08-31 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: focuses on India's airline, pharmaceutical, automobile, hospitality, food, and telecommunications industries to create a well-rounded profile of the evolving Indian market. An essay on each business sector describes its market structure, the current state of the industry, the main players, key economic forces, and selected business strategies, analyzing how the sector might develop over the next five to ten years against the backdrop of the deeper economic and demographic transitions that are taking place in India. In sum, this anthology enumerates the challenges and opportunities for companies---both domestic and multinational---doing business in India today. --Book Jacket.


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